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Partner Program Referral Channels

If you’re running a Partner Program, your newsletter can be recommended in three different ways: Upscribe, Magic Links, and Partner Links.

Louis Nicholls avatar
Written by Louis Nicholls
Updated over 2 weeks ago

Upscribe

Upscribe is our newsletter recommendation widget. It allows your partner newsletters to recommend your publication to eligible new subscribers, right after they opt-in to the partner's newsletter.

If your partner program is working correctly, Upscribe will be your most successful acquisition channel: Making up > 75% of your referrals with extremely high quality and engagement.

Your publication will only be recommended in Upscribe to visitors who SparkLoop's Smart Recommendations Algorithm detects are likely to become "ideal subscribers" to your publication.

This includes looking at first and third-party enrichment data on the individual subscriber and their preferences. This guarantees we're showing your publication to the right people at the right time.

Partner Links

Partner Links are "affiliate" links that send a clicker to your newsletter landing page. While they are higher friction than Magic Links, they can also be used outside of email in blog posts, social media, and more.

Recommendations Hub

The Recommendations Hub has its own link, which you will use in your newsletter, on social media, or elsewhere. Unlike Partner or Magic Links, which require grabbing a unique link for every recommendation, the Recommendations Hub link covers all recommendations with one, simple link.

We pool your recommendations and determine the best 5 to "bundle" and show to your reader, immediately upon a click.

From there, the reader can scroll through other recommendations and select the publications they want to join.

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