🔒 This feature is available to Kit customers and users with an existing Referral Program.
The rewards you choose are arguably the most important thing in your referral program, so it's worth spending some extra time thinking about what you'll offer.
Digital content? Unique coupons? T-shirts? Mugs?
SparkLoop makes the entire process super simple and intuitive. Plus, you can use our Printful integration, API, and webhooks to handle fulfilment of even the wildest of rewards!
Choosing your rewards
Though the best rewards for your specific use case may vary, there are some best practices we've identified from helping hundreds of newsletters.
Be generous
When it comes to referral programs, it's better to be generous than to be reasonable. Your referral program is much more likely to succeed if you offer people rewards that are proportionate to the amount of effort required.
Start small
You don't need many rewards. In fact, the majority of our most successful customers have only one or two highly attractive rewards.
Attract the right people
No one is going to go out of their way to recommend you for a mediocre reward. (Need help brainstorming? Check out our rewards library.)
How to add a reward
To add a new reward to your referral program, go to the Rewards page in your dashboard and click on + Create new reward.
In the modal, enter:
Reward Name: What you'd like to call your reward.
Referrals: The number of referrals an advocate needs to make in order to win this reward.
Reward is recurring: Use this if you want a subscriber to win the same reward multiple times (e.g. a coupon for every 3 referrals).
Require manual approval: Learn more about how to do this here.
Image: The rewards image you upload in SparkLoop will be used on your hosted referral hub page.
⚠️ These images won't automatically appear in your newsletter referral section. If you want to display the reward images in your emails, you must upload them in your newsletter.
Once you've made all the selections, click on "Create reward" and you will be taken to the Reward Fulfilment page. For detailed instructions, read this support article.
Review your Rewards
PLEASE NOTE: Your Rewards Page is easily accessible once you have completed your Referral Program's onboarding checklist. But to see the Rewards you've created prior to completing the onboarding checklist, do the following:
1. Click on the 'Set up reward fulfilment' step in the onboarding checklist
2. Click the 'Show me how to do it' button
3. In the modal that appears, click on the 'Rewards page' linked text.
Multiple rewards
In case multiple rewards are triggered at the same time, the subscriber will get all the rewards in one go. You'll want to tell your subscribers when they've won a reward. You can do that with this handy guide to automating reward emails.
Activating your reward
By default, your reward is saved as a draft. In order for it to be live and ready to send, you need to activate it once you've chosen fulfilment options and decided on how you'll send your reward emails.
And that's it. Your rewards are set up, ready to be delivered, and just waiting to be won.