You've created your referral program and it's running in your newsletter.
Now it’s time to make sure your subscribers know about your ambassador program and engage with it. Keeping subscribers engaged can be the difference between a referral program that’s successful and one that isn’t.
Luckily, you only need to set up a few automated emails to achieve this goal.
⚠️ These emails are recommended for any referral program, regardless of your goal or rewards.
How to set them up in Klaviyo
SparkLoop makes it easy for you to segment your subscribers and send them targeted messages, for example:
Send a message to all subscribers who have been referred.
Send a message to subscribers who have 3 referrals or more.
You can set up these segments very easily using SparkLoop-generated custom fields, in particular:
To create a new segments in Klaviyo:
⚠️ Don’t forget to update your email automations when you add, delete, or change rewards.