You've created your referral program and it's running in your newsletter.

What next?

Now it’s time to make sure your subscribers know about your ambassador program and engage with it. Keeping subscribers engaged can be the difference between a referral program that’s successful and one that isn’t.

Luckily, you only need to set up a few automated emails to achieve this goal.

(Here’s a rundown of the emails we recommend sending and why.)

⚠️ These emails are recommended for any referral program, regardless of your goal or rewards.

How to set them up in Sailthru

Reward email:

Intro email:

First Referral email:

⚠️ Don’t forget to update your email automations when you add, delete, or change rewards.

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